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Sloths at Checkout, Sales That Defy Gravity & Memories That Splash Back

Slow-motion sloths, airborne shoppers, glam glow-ups, and fishing trips you’ll never forget.

Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

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Not So Express Lane

  • What’s happening: In this hilariously slow-motion moment, a sloth is manning a grocery checkout while scanning items at a glacial pace. Behind the register? More sloths—patiently waiting, carts full, moving just as slowly. The scene is packed with visual gags, anthropomorphism, and the kind of comedic timing that screams: ‘This is going to take a while.’

  • Why it’s awesome: Sloths are the perfect comedic vehicle for highlighting slowness, and this ad leans into that with brilliant absurdity. Whether it’s poking fun at real-world checkout delays or setting the stage for a product that promises speed, the humor is universal and the execution is sharp. The visual storytelling does all the heavy lifting—you don’t even need a caption to get the joke. It’s a slow burn that lands fast.

Erase the Cringe, Keep the Attitude

  • What’s happening: A fierce, fashion-forward woman poses confidently while holding a framed portrait of her former self—complete with a wild, frizzy 80s hairdo. The contrast is stark, the message loud and clear. Paired with the tagline “It’s never too late to change hair history,” the ad promotes Fudge’s modern hair products as a way to rewrite even the most regrettable style choices.

  • Why it’s awesome: This ad is a cheeky redemption arc wrapped in high-gloss glam. It leans into nostalgia, pokes fun at the past, and empowers reinvention—all in one shot. The visual contrast does all the heavy lifting, while the copy seals the deal with wit. It’s playful, self-aware, and lets the brand own the narrative that we’ve all had a bad hair phase (but we don’t have to stay there).

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Lifted by the Madness

  • What’s happening: In this surreal and striking ad, a glamorous woman is dramatically swept into the air, her flowing silver dress turning into a whirlwind of flying bras, handbags, shoes, and shopping chaos. It’s all to promote “The Three Crazy Days” sale at de Bijenkorf, starting at 9:00 a.m. on Friday, October 2. The message? This shopping event is so wild, it’ll launch you into the stratosphere.

  • Why it’s awesome: This isn’t just an ad—it’s a fashion explosion in motion. The blend of high fashion aesthetics with dreamlike exaggeration perfectly captures the energy of a once-a-year retail frenzy. By visually portraying the emotional high of a killer sale, de Bijenkorf turns shopping into a form of escape, spectacle, and personal elevation. It's bold, beautiful, and impossible to scroll past.

Snapshots in Motion

  • What’s happening: This ad shows three men fishing on a boat in the middle of the ocean—but the real catch is bursting from the water. A picture frame, mid-splash, reveals a frozen moment of the group proudly displaying a freshly caught sailfish. The campaign line reads: “On the water, memories aren’t made, they’re caught.” The action and the memory are seamlessly intertwined.

  • Why it’s awesome: It’s a beautiful collision of real-life adrenaline and nostalgic reflection. By having a framed photo emerge from the sea, the ad suggests that every trip out on the water is a memory just waiting to surface. It’s emotionally charged, visually engaging, and subtly tells you this isn’t just about fishing—it’s about the legacy of moments you’ll never forget.

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Where Memories Bite Back

  • What’s happening: This clever visual shows two men reeling in a fish, but instead of just the catch, a framed memory bursts out of the water with it—literally. The photo frame shows the same fishermen proudly holding the same bass, blurring the line between action and memory. It’s a brilliant metaphor backed by the tagline: “On the water, memories aren’t made—they’re caught.”

  • Why it’s awesome: This ad hooks you with emotion. By turning a moment into a tangible, splashy photo, it reminds you that fishing isn’t just a hobby—it’s a memory-making machine. The composition is dynamic, the message is heartfelt, and the creativity is off the charts. It sells the experience, not just the act, and in doing so, reels in anyone craving something real.

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That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!

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