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Meatless Mayhem, Mohawks & Minimalist Wallets

Plant burgers, budget hotels, and mohawks with bite.

Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

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“Now that’s a M...F... burger!” - Meatless Farm

  • What’s happening: The ad humorously censors the 'M...F...' to grab attention while clearly implying 'Meatless Farm.' The older woman holding the burger adds charm and irony to the bold text, reinforcing the tagline 'Change tastes great!'

  • Why it’s awesome: This ad is a clever mix of edgy humor and wholesome visuals. It challenges the stereotype that plant-based burgers can’t be indulgent and tasty. The bold typography, juxtaposed with the cheeky tagline, ensures it stands out and resonates with audiences curious about meat alternatives.

'Music in a tiny package' - Apple AirPods

  • What’s happening: The ad features tiny figures dancing around the AirPods, symbolizing the joy and immersive experience of music. The tagline emphasizes their compact size and gift-worthy appeal, 'So much to love. So little to wrap.'

  • Why it’s awesome: This ad is quintessential Apple—clean, creative, and focused on user experience. It captures the emotional connection music creates while subtly showcasing the AirPods' design and functionality. The playful visual storytelling makes it memorable and engaging.

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'Size matters after all' - Ridge Wallet

  • What’s happening: The ad promotes the Ridge Lite, a slim, minimalist wallet that holds up to eight cards plus cash. The tagline 'Size matters' flips a familiar phrase to make a bold yet lighthearted claim about convenience and efficiency.

  • Why it’s awesome: This ad appeals to those who prioritize simplicity and style. Its straightforward design and cheeky tagline make it impactful. The lifetime warranty reinforces the product's durability and value, making it a smart purchase pitch.

'Hold like a pro' - Bench Fix Professional

  • What’s happening: The ad features an extreme mohawk styled into a lizard’s shape, showcasing the superior hold of the hair product. The tagline 'Superior Hold' ties directly to the visuals’ creativity and precision.

  • Why it’s awesome: This ad perfectly illustrates the product’s strength and versatility. The bold, edgy imagery captures attention and humorously exaggerates the product's capabilities. It’s memorable, aspirational, and artistic, appealing to those who like to stand out.

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'Low budget, high honesty' - Hans Brinker Budget Hotel

  • What’s happening: The ads hilariously highlight basic offerings like 'Free key with your room' or 'Now a door in every room!' The self-deprecating humor draws attention to the hotel’s affordability and charm.

  • Why it’s awesome: This campaign flips traditional hospitality advertising by embracing minimalism and humor. It attracts budget-conscious travelers who appreciate transparency. By leaning into its limitations, Hans Brinker turns them into selling points, making the brand both authentic and likable.

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That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!

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Disclaimer: All images and ads featured in this newsletter are the property of their respective creators and brands. They are used here for educational and commentary purposes only. If you are the copyright holder and would like your material removed, please contact us directly.