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One does not simply ignore this ad

Pop culture meets marketing genius in today’s picks.

Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

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Get Tested – Priority STD

  • What’s happening: This bold and striking ad features a peeled banana nestled between two unpeeled bananas, paired with the clear call to action: "Get Tested." The design is minimalist yet highly provocative, using the banana as a playful metaphor to spark curiosity and drive the message home about sexual health awareness.

  • Why it’s awesome: The visual is attention-grabbing and makes a serious subject approachable through humor and creativity. It’s direct, memorable, and avoids the stigma often associated with STD testing by presenting it in a modern and lighthearted way. The vibrant pink background reinforces the fresh, youthful energy, making the message resonate with its target audience.

One Does Not Simply Walk Into Mordor – Audi

  • What’s happening: Audi takes a legendary pop-culture moment from The Lord of the Rings and turns it into a showcase for the brand’s rugged performance. Set against the fiery backdrop of Mount Doom, an Audi SUV is front and center, ready to conquer the treacherous terrain of Mordor. The tagline, “One does not simply walk into Mordor,” is humorously reimagined to suggest that driving an Audi is the smarter choice for any epic journey.

  • Why it’s awesome: It’s a masterstroke of blending fantasy with luxury, making Audi synonymous with strength, reliability, and a sense of adventure. The ad resonates with fans of the iconic movie while subtly positioning the car as the ultimate vehicle for conquering challenges—whether in Mordor or on Earth. Clever, bold, and unforgettable, it’s a campaign that stands out for its creativity and cultural savvy.

Run – Nike

  • What’s happening: Nike transforms an ordinary park bench into a motivational reminder to stay active. By splitting the bench and adding their logo alongside the word “RUN,” the design sends a subtle but powerful nudge to anyone passing by: stop sitting and start moving. The minimalist approach blends seamlessly into the urban setting while delivering maximum impact.

  • Why it’s awesome: This clever outdoor ad epitomizes Nike’s ‘Just Do It’ ethos. It uses the environment to directly challenge behavior in a playful, creative way. Instead of shouting, it whispers a thought-provoking message that lingers long after you’ve walked past. It’s simple, impactful, and uniquely Nike.

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Nothing Wakes You Up Like Nescafé - Nescafé

  • What’s happening: This clever minimalist ad uses a grid of repeating "Z"s to symbolize sleep and fatigue. However, as the eye moves down the design, the "Z"s transform into "N"s, eventually leading to the Nescafé logo and the tagline, "Nothing wakes you up as Nescafé." It’s a visual metaphor for how Nescafé jolts you out of sleep and into alertness.

  • Why it’s awesome: It’s a masterclass in simplicity and wit. The gradual shift from "Z"s to "N"s perfectly illustrates the product’s promise in a way that’s instantly understandable and memorable. The clean design ensures focus, while the visual pun delivers a satisfying payoff, making this ad both engaging and effective.

How to Beat the Traffic Home – Porsche

  • What’s happening: This black-and-white ad highlights the unmatched performance and heritage of Porsche, tying its dominance in motorsport to everyday driving. The sleek design features a Porsche 911 and bold headline: "How to beat the traffic home," cleverly linking racing victories to a faster, more enjoyable commute.

  • Why it’s awesome: It seamlessly connects the thrill of professional racing with the practicality of owning a Porsche. The confident tone and understated visuals elevate the brand’s sophistication, making every drive feel like a victory lap. It’s not just about speed—it’s about owning a piece of automotive excellence.

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That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!

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Disclaimer: All images and ads featured in this newsletter are the property of their respective creators and brands. They are used here for educational and commentary purposes only. If you are the copyright holder and would like your material removed, please contact us directly.