The Swipe
Posts
From Water Wisdom to Toast Spectrums, and Beer Hairdos

From Water Wisdom to Toast Spectrums, and Beer Hairdos

Eco hacks, brunch grids, headache relief, and a lager-inspired hairdo—ads that hit every angle.

The Swipe
September 23, 2025

Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

Finally, an email you'll actually look forward to.

Girlboss Daily is your Monday-to-Friday dose of career inspiration, work-life advice, and pop culture intel—all in one quick, scrollable email.

From smart commentary on workplace trends to curated job opportunities and hot takes on what’s happening in the world of work (and the internet), we help ambitious women stay informed and in control of their careers.

Join 115,000+ readers who start their mornings with insight, motivation, and the occasional meme-worthy moment. No spam. No junk. Just thoughtful, relevant content delivered straight to your inbox—completely free.

_{*This is sponsored content.}_{See our}_{partnership options here}_.

‘Dasani's Witty Water Wisdom!’ — Dasani

What’s happening: Dasani encourages eco-action by showing its bottle cap literally "capping the tap" to prevent water waste. It's a playful, hands-on demonstration of conservation, using their own product.

Why it’s awesome: This ad cleverly rebrands a mundane bottle cap into a symbol for sustainability. It turns a potential waste item into a smart, interactive tool for water conservation, linking Dasani to environmental responsibility.

‘Bottle Bomb: Underwater Impact’

What’s happening: A plastic bottle floats, but its reflection beneath the surface reveals a sinister transformation: it's an environmental bomb, quietly detonating destruction in the depths.

Why it’s awesome: This ad's visual metaphor is pure genius! It transforms a common object into a powerful symbol of hidden destruction, illustrating that pollution's real damage lurks where we can't always see it.

The guide to global accounting hiring.

Is the accounting talent shortage slowing your team down?

The US Accounting Talent Shortage report explains why hiring CPAs is harder than ever—and what you can do about it.

Learn why over 300,000 accountants have left the profession, and how that’s putting your finance team at risk.

Discover why firms are hiring in Latin America to fill critical roles with top-tier, bilingual accountants.

Download the report and protect your finance operations.

_{*This is sponsored content}

‘Toast-Ally Your Way’ — Smith Restaurant & Bar

What’s happening: A visual spectrum of toast preferences, from barely warmed to delightfully burnt. It’s a literal grid of choice, screaming “Brunch Your Way” from Smith Restaurant & Bar.

Why it’s awesome: This ad brilliantly uses a simple, universal food to showcase limitless customization. It’s relatable, witty, and powerfully communicates individualized service with zero corporate fluff.

‘Mind Over Matter?’ — Aspirina

What’s happening: A massive, exhausted head lies defeated while a tiny, determined professional emerges, detaching from the pain to tackle office tasks, demonstrating Aspirina Advanced lets nothing stop her.

Why it’s awesome: This ad ingeniously visualizes a headache as an unbearable burden literally weighing you down. Aspirina empowers you to break free and reclaim your productivity with powerful, unforgettable imagery.

Want your product seen by the brains behind the internet’s best campaigns? The Swipe is their daily habit. Put your brand right in their flow.