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- From Hero Couches to French Steaks & Sassy Ham Slices
From Hero Couches to French Steaks & Sassy Ham Slices
Multi-tasking couches, cheeky steaks, bigger bites, and sewing that takes you places—ads with flair.
The Swipe
September 26, 2025
Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.
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‘One Couch To Rule Them All’ — Pycca
What’s happening: A lone, stylish couch dramatically lists its many identities: dining table, guest bed, cat scratcher. Pycca's message: one item truly makes a home.
Why it’s awesome: It’s brilliant because it makes starting a home feel simple and witty. Pycca turns a single couch into a multi-tasking hero, hilariously selling minimalism with maximum impact.
‘French Meets Fun’ — Meatpack Steak House
What’s happening: A juicy, perfectly cooked steak graces a bus stop ad, tempting passersby with a clever bilingual pun for Meatpack Steak House, nestled in a tree-lined streetscape.
Why it’s awesome: This ad slays with its brilliant "Entre-CÔTE ENTRE BRO" tagline. It's a deliciously witty fusion of French sophistication and casual English slang, making a high-end steak instantly approachable and unforgettable. Magnifique!
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‘Bigger Slices, Bigger Attitude’ — Nobre
What’s happening: Nobre unveils its "new, bigger slices" of ham on a sunny kitchen counter, confidently declaring "You're welcome," implying they knew exactly what you wanted all along.
Why it’s awesome: That cheeky "You're welcome" isn't just text; it's a mic drop. Nobre doesn't just give you bigger slices; they deliver it with playful sass, assuming your desires and fulfilling them with gusto.
‘Your Morning Just Got More Welcome’ — Bimbo
What’s happening: This inviting ad spotlights Bimbo's new, bigger bread slices ready for a generous dollop of pumpkin jam, perfectly lit by a cozy morning sun. Breakfast bliss, delivered.
Why it’s awesome: It cleverly uses a casual "You're welcome," paired with warm visuals, to imply a satisfying gift from Bimbo: more bread to love, making breakfast genuinely welcoming.
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‘All Aboard the Creative Express’ — Singer
What’s happening: A woman is happily engrossed in her sewing on a Singer machine, peeking out from a chic, old-world train compartment. It’s an open invitation to get crafty.
Why it’s awesome: It brilliantly romanticizes sewing by pairing it with classic travel and discovery. Singer isn't just a machine; it's a vehicle for your journey of "creativity."
That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!
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