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Tuna Turtles, Fake Fried Chicken & Stocking Hold-Ups
Tuna turtles, alphabet chicken, and fridge gold.
Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

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‘Not On Your Receipt!’ — The Ordinary
What’s happening: The Ordinary showcases a massive pile of money, explicitly stating it's the cash they don't spend on celebrity endorsements, keeping product prices low for you.

Why it’s awesome: It's genius anti-marketing marketing. By visually demonstrating the bypassed celebrity budget, The Ordinary brilliantly underlines its value proposition, making "affordability" a tangible, witty statement.
‘The Alphaber Of Flattery’ — KFC
What’s happening: A vibrant grid displays dozens of fictional fast-food joints, from "AFC" to "ZFC," all riffing on the classic "KFC" initials. Below, a sassy message from KFC claims they’re "flattered."

Why it’s awesome: This ad ingeniously reclaims brand turf. By acknowledging its many imitators, KFC flips potential competition into validation, firmly establishing itself as the iconic, original fried chicken pioneer. Genius flex!

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‘The He Hider’s Hoard’ — Hiders Keepers
What’s happening: This ad reveals a fridge packed with diverse beers and food, showcasing the "Hiders Keepers" brand. It's a visually abundant scene of chilled treasures.

Why it’s awesome: It smartly transforms fridge organization into a game of discovery, making everyday access exciting. The "Hiders Keepers" concept elevates mundane storage to coveted curation.
‘The Turtle In Your Tuna?’ — WWF
What’s happening: A startling image shows a sea turtle's head and limbs replacing tuna in an opened can, alongside text exposing how tuna fishing tragically kills endangered turtles as bycatch. WWF urges action.

Why it’s awesome: It masterfully transforms abstract environmental damage into a visceral, unskippable shock. Showing a turtle in your tuna makes 'bycatch' an unforgettable, disturbing reality for consumers. Brutally effective.

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‘Hold Up, Are Those Stockings?’
What’s happening: A masked figure armed with a shotgun holds up a supermarket, while a cashier calmly waits. Amidst the chaos, a tiny ad subtly promotes "very, very opaque stockings."

Why it’s awesome: It brilliantly uses a dramatic, unexpected setting to highlight the product's opacity with clever irony. The jarring contrast grabs attention, making the hosiery memorable by placing it in a hilariously irrelevant, yet impactful, context.

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That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!
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