Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

Long Live Rock'n Roll. Stay At Home.

• What’s happening: This striking ad for Kiss FM features an iconic black and white illustration of rock legend Keith Richards of The Rolling Stones, mid-performance, with his guitar. His signature red shirt is the only splash of color. His name, "Keith Richards," is written next to him, with his age, "76," also displayed. Below the image, the text reads: "LONG LIVE ROCK'N ROLL. STAY AT HOME." The Kiss FM logo is in the bottom right corner.

• Why it’s awesome: This ad is brilliant for its clever and unexpected twist on a rock and roll anthem, using a legendary figure to advocate for public safety. By juxtaposing the wild, rebellious spirit of rock (embodied by Keith Richards) with the responsible message of "Stay At Home," Kiss FM appeals to its target audience's love for music while delivering a crucial message during a pandemic. It's humorous, culturally relevant, and highly effective in demonstrating that even rock legends understand the importance of staying safe.

The Great Indoors

• What’s happening: This black and white ad from Jeep features a simple, clean image of a kitchen wall with white subway tiles. Hanging neatly on a rack are two frying pans and a collection of kitchen utensils, such as spatulas, ladles, and strainers. The tagline at the bottom right reads: "It's time to explore the great indoors." The Jeep logo is also present. This ad playfully recontextualizes Jeep's adventurous spirit for a time when people are spending more time at home.

• Why it’s awesome: This ad is brilliantly clever and timely, taking Jeep's iconic message of outdoor adventure and humorously applying it to the "great indoors." By showcasing mundane kitchen items, it creates a relatable scenario for many people who find their world confined to their homes. It's a witty and self-aware nod to changing circumstances, offering a lighthearted perspective on staying home while subtly reminding consumers of Jeep's adventurous DNA, even if that adventure is now limited to the kitchen.

Keeping Distance Saves Lives

• What’s happening: This ad from Ford Cincuentenario features a woman in a supermarket aisle, wearing a face mask and blue gloves, reaching for a pack of toilet paper. Overlaying the image are green, yellow, and red lines, mimicking the visual display of parking sensors in a car, indicating safe and unsafe distances. The green lines show a safe distance to her front, while the red lines appear where people are too close. The text "KEEPING DISTANCE SAVES LIVES" is prominently displayed, and the hashtag "#SocialDistancing" is at the bottom left. The Ford Cincuentenario logo is at the top right.

• Why it’s awesome: This ad is incredibly clever and relevant, applying the familiar visual language of automotive safety features (parking sensors) to the critical public health issue of social distancing. By transforming everyday supermarket navigation into a "safety check," Ford ingeniously highlights the importance of maintaining distance in a relatable and impactful way. It subtly positions Ford as a brand that cares about safety both on the road and in daily life, making the abstract concept of social distancing tangible and easy to understand.

New Map Of The City

• What’s happening: This ad for Elpro Construction features a detailed architectural floor plan of a modern house, complete with labeled rooms like "MASTER BEDROOM," "KITCHEN," "LOUNGE," and "GARAGE." The house plan is presented against a plain gray background. Below the plan, the text states: "NEW MAP OF THE CITY" and "The most beautiful map to visit. #StayAtHome." The Elpro Construction logo is in the bottom right corner.

• Why it’s awesome: This ad is incredibly clever and timely, playing on the concept of "staying home" during a period when external travel might be restricted. By presenting a house floor plan as the "new map of the city" and "the most beautiful map to visit," it subtly redefines adventure and exploration within the confines of one's home. It appeals to a sense of comfort, security, and appreciating one's living space, while also subtly promoting the idea of a well-designed home (built by Elpro Construction) as the ultimate destination. It's a smart and positive spin on a restrictive situation.

We're Here to Help You Keep Going

• What’s happening: This black and white ad from Cox Business features a man working at a home office setup, looking thoughtfully at his computer screen. The desk is cluttered with papers and a lamp, suggesting a busy work environment. The dominant text on the right side of the ad reads: "We're here to help you keep going." The word "going" is highlighted in blue, adding emphasis. The Cox Business logo is in the bottom right corner.

• Why it’s awesome: This ad is incredibly relatable and timely, especially in an era of increased remote work. By depicting a realistic, somewhat intense home office scene, Cox Business directly connects with the challenges and demands faced by many professionals and small businesses. The message "We're here to help you keep going" is a direct, reassuring promise of support and reliability, positioning Cox Business as an essential partner in maintaining productivity and connectivity. The black and white imagery gives it a serious, yet empathetic, tone, underscoring the importance of their service during uncertain times.

That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!