Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

It's Not the Printer. It's the Paper

• What’s happening: A frustrated office worker stands with a sledgehammer next to a completely destroyed printer, surrounded by faulty ‘Brand Y’ paper.

• Why it’s awesome: This ad hilariously highlights a relatable office scenario where blame is misplaced. It cleverly positions Reflex paper as the ultimate solution to avoid printer jams and meltdowns. The humor and exaggeration make the message memorable, reinforcing that high-quality paper can save both your printer—and your sanity.

Two Ways to Go to Court

• What’s happening: The ad compares the old-school basketball shoe, represented by the classic Converse, with Nike’s modern, performance-driven basketball sneaker.

• Why it’s awesome: This ad bridges nostalgia with innovation. By highlighting "The Old Way" vs. "The New Way," Nike positions itself as the leader in basketball evolution. The tagline is a clever play on words, referencing both basketball courts and the legal court, making it witty and memorable. It solidifies Nike’s reputation as a brand that pushes boundaries and redefines the game.

We Warned You It Was Big

• What’s happening: This Burger King ad uses an X-ray image of a sprained jaw to humorously illustrate the size and impact of their burgers. A faux social media post adds a playful touch, referencing the ‘injury.’ren ipsum dolor loren ipsum dolor, loren ipsum dolor. Loren ipsum dolor.

• Why it’s awesome: The ad combines visual shock value with humor, creating a memorable statement about their product. It turns an exaggeration into a fun claim that’s impossible to ignore. The X-ray imagery is unique for a food ad, making it stand out and reinforcing their message of ‘big and bold.’

Your Dog, Safer with Volvo

• What’s happening: Volvo uses a visually striking ad to emphasize the importance of pet safety during car travel. A seemingly oversized dog represents the force of an unrestrained pet in a crash at 100 km/h.

• Why it’s awesome: The ad cleverly uses scale to depict the unseen dangers of loose pets in vehicles. It’s educational while being visually engaging, making it clear that Volvo prioritizes safety not just for humans but also for pets. By tying it to their genuine harness, Volvo reinforces their brand’s commitment to reliability and care.

From Gratitude to Reality

• What’s happening: This ad humorously compares an employee's reaction to company gifts on their first day versus after a year of enduring workplace noise, cleverly suggesting Loop Earplugs as the solution.

• Why it’s awesome: The relatable humor paired with a subtle callout to the product’s value makes this ad both engaging and effective. It resonates with workplace experiences, tying in a practical solution to an everyday problem, all while maintaining a fun, conversational tone.

That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!