Meet The OG Since 1955!

Who let the fresh air in, walking on clouds, and more.

Welcome back to your daily marketing swipe file. The best ads, served fresh daily, and as tasty as your favorite slice of pepperoni pizza. 🍕 Let’s dig in.

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‘Staying Consistent Since 1955!’ - BIC

  • What’s happening: This ad highlights the unchanged design of the iconic BIC pen over decades. It’s a nod to reliability, simplicity, and functionality that stand the test of time.

  • Why it’s awesome: Because even your grandma, your dad, and your teenage nephew all used the same pen—BIC proves it’s the immortal vampire of stationery. It cleverly celebrates timelessness and quality without overcomplicating things, subtly reinforcing customer loyalty and trust.

‘Who Let the Fresh Air in?’ - Panasonic

  • What’s happening: The ad promotes Panasonic’s Nanoeℱ air purification technology for cars, ensuring fresher, cleaner air for everyone (and their furry friends).

  • Why it’s awesome: Because this dog’s face says, ‘I’ve hit peak happiness, and no one can stop me!’ Who doesn’t want that kind of fresh air? By using a dog’s pure joy from sticking its head out the window, the ad emotionally connects with viewers.

‘Walking On Clouds? More Like Floating on A Poofy Dream!’ - Cloudsole

  • What’s happening: A testimonial-based ad showcasing the supreme comfort of Cloudsole shoes, emphasizing a ‘walking-on-clouds’ experience.

  • Why it’s awesome: Because when poop emojis make it into product reviews, you know the product’s either trash or treasure—and this one’s pure gold. It humanizes the brand and amplifies the product’s key benefit (comfort).

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‘Deep Thoughts Or Snack Cravings?’ - Chupa Chups

  • What’s happening: A minimalist ad suggesting Chupa Chups as the ideal alternative to chewing on pencils when deep in thought.

  • Why it’s awesome: Because it just called out every overthinker with a pencil obsession and handed them candy instead. Genius move to save the erasers! It’s quirky, creative, and incredibly straightforward.

‘Finally, A Watch That Tells You The Time’ - Timex

  • What’s happening: The add highlights the classic functionality of Timex watches, contrasting them with the distractions of smartwatches.

  • Why it’s awesome: Because it’s a watch for people who’d rather count the stars than their unread emails—Timex is the therapist your wrist didn’t know it needed. The ad humorously addresses modern life’s digital stress, offering Timex as a simpler, more reliable alternative.

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That’s a wrap! We hope these bold, fun, and inspiring ads gave you your daily dose of creative energy. See you soon for some more best-in-class marketing goodies!

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Disclaimer: All images and ads featured in this newsletter are the property of their respective creators and brands. They are used here for educational and commentary purposes only. If you are the copyright holder and would like your material removed, please contact us directly.